Keep it short and simple

Did you know that almost 50 per cent of Australians aged 15-74 years have literacy issues (source: ABS Adult literacy and lifeskills survey 2006).  Think about them next time you write lengthy passages of text dotted with acronyms and jargon. The recommendation is to write content to a target audience of an year 7-9 high school student.

Make it clear, concise and use plain language. Cut out the long words.